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Preciosa — FutureProof Shopify Theme Reset
View projectWe updated the Shopify theme and elevated the digital presence to reflect the prestige of global fragrance brands—working closely with Kiara to bring it to life.
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CASAYOGA — Operations Migration and Unification
View projectWe migrated operations to Shopify, unified the studio and retail sides, and built a calm, clear online space the CASAYOGA team can confidently manage.
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YAYI — Shopify Theme Optimization
View projectWe refreshed YAYI’s Shopify theme to improve performance and bring her slow fashion brand to life online—visual-first, distraction-free, and fully aligned with her values.
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Editorial Destellos — New Store and Brand Identity
View ProjectWe built a new Shopify store and refreshed Editorial Destellos’ brand identity—using bold, story-driven visuals and colors inspired by Puerto Rico, all while keeping their original logo intact.
Retail Operations, Product Data & Shopify
I help brands streamline processes, optimize product management, and lay the foundation to scale strategically within the Shopify ecosystem.
Support for growing Shopify Brands
From product catalog management to operational strategy, a service built to support your team as you scale.
Shopify Migration
A seamless transition to Shopify, with products, inventory, and systems fully integrated so your store is ready to sell and operate confidently from day one.
Shopify POS Implementation
Point of sale implementation for physical stores, with inventory and sales fully synced in one system. From setup to team training, I make sure your staff is ready to operate smoothly.
Shopify Store Development
Design and development of fully functional Shopify stores, with a clear user experience aligned with your brand identity.
The Strategist & The Implementer
From Plan To Practice
I design the roadmap and stay with you through execution—making sure every step is doable, aligned, and built to last.
Latests posts
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Designing a Digital Home for Chemi Rosado-Seijo
Carla IrizarryDesigning a digital home for socially engaged artist Chemi Rosado-Seijo and documenting a body of work deeply rooted in community, skate culture, and social action.
Designing a Digital Home for Chemi Rosado-Seijo
Carla IrizarryDesigning a digital home for socially engaged artist Chemi Rosado-Seijo and documenting a body of work deeply rooted in community, skate culture, and social action.
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When Fashion Meets Fragrance Online: Carolina H...
Carla IrizarryDiscover how we brought Carolina Herrera’s Spring 2026 Runway Show directly into Preciosa’s online store, connecting fragrance to fashion and elevating the brand experience for local shoppers in Puerto Rico.
When Fashion Meets Fragrance Online: Carolina H...
Carla IrizarryDiscover how we brought Carolina Herrera’s Spring 2026 Runway Show directly into Preciosa’s online store, connecting fragrance to fashion and elevating the brand experience for local shoppers in Puerto Rico.
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Preciosa: Systems, Processes, and Ongoing Suppo...
Carla IrizarryI started as part of Preciosa’s team in 2023. Since then, I’ve built and refined a custom internal system that supports their everyday work as they grow.
Preciosa: Systems, Processes, and Ongoing Suppo...
Carla IrizarryI started as part of Preciosa’s team in 2023. Since then, I’ve built and refined a custom internal system that supports their everyday work as they grow.
